Friday, April 13, 2012

Why is Bigger Better in China?


In 1985, Hong Kong-based British wine merchant Michael Parry started building Chateau Huadong Parry just outside of Qingdao, Shandong Province, China. Today, general manager Liu Hong Mei says that the chateau is too small by Chinese standards. She says Bigger is Better in China.

Wait until you read
in the Chinese Winery book I'm writing about how Parry mistakenly named his winery.

Why is bigger better in China?
What do you think about winery size?

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